BU 502: Applied Business Research and Communication Skills

Case study handbook

ID:
BU 502
CREDIT:
4.0

Categories

MBA Courses

This course provides an introduction to graduate business studies focusing on the applied business research and communication skills necessary to be successful in both an academic MBA program and the current economic environment and workplace. It covers information literacy, research and research methodologies, oral and written communication skills as well as critical thinking, problem solving and decision-making paradigms. As designed, the course will familiarize students with the tools necessary for the successful presentation of theories and concepts as they apply to real world managerial scenarios including business decision-making.

 

Text Book

Title: The Case Study Handbook , 1st Ed., 2007

Author: Ellet, W.

ISBN-10: 1422101584  / ISBN-13: 9781422101582