BU 524: Strategic Management

ID:
BU 524
CREDIT:
4.0

In this course, students will develop the ability to identify and frame complex strategic issues in operations, design operating strategies that address those issues, and take effective action to achieve the full potential of the decisions. This course will also explore the economic principles of business strategy, and develop an analytic framework for identifying and evaluating alternative strategies. It focuses on the major managerial issues associated with project management, and the tools and techniques that can be used to address them.

 

Text Book

Title: Strategic Management: A Competitive Advantage Approach, Concepts, 16th ed., 2016

Author: David, F.R.

ISBN-13: 978-0-13-415397-1